Trevor George Smith, Jr., (born May 20, 1972) better known by his stage name Busta Rhymes, is an American hip hop recording artist, actor, record producer and record executive. Chuck D of Public Enemy gave him the moniker Busta Rhymes, after NFL wide receiver George "Buster" Rhymes. He is widely known for his outlandish style and fashion sense depicted in several highly-innovative music videos as well as his intricate rhyming technique, rapping at a high rate of speed with heavy use of internal rhyme and half rhyme, and to date has received eleven Grammy nominations for his musical work.
About.com included him on its list of the 50 Greatest MCs of Our Time (1987–2007), while Steve Huey of AllMusic called him one of the best and most prolific rappers of the 1990s. In 2012, The Source placed him on their list of the Top 50 Lyricists of All Time. MTV has called him "one of hip-hop's greatest visual artists."
Busta Rhymes was both a member of Leaders of the New School and a founding member of the record label Conglomerate (founded as Flipmode Entertainment) and production crew The Conglomerate (formerly Flipmode Squad). In November 2011, Busta Rhymes signed a deal with Cash Money Records. On July 23, 2014, Busta Rhymes announced that he left Cash Money Records due to creative differences and was no longer on Republic. He has so far released nine studio albums, with the first being the 1996 platinum-selling album The Coming. His list of hit singles include "Woo Hah!! Got You All in Check", "Dangerous", "Turn It Up (Remix)/Fire It Up", "Gimme Some More", "What's It Gonna Be?!", "Pass the Courvoisier, Part II", "I Know What You Want" and "Touch It", among several others. He is set to release his tenth album, E.L.E.2 (Extinction Level Event 2), which will be a sequel to his 1998 album E.L.E. (Extinction Level Event): The Final World Front.